OpenAI partners with Condé Nast

Source: OpenAI Date: 2024-08-20 URL: https://openai.com/index/conde-nast

Summary

Summary

OpenAI partnered with Condé Nast in August 2024, licensing content from Condé Nast’s extensive portfolio of magazines — including Vogue, The New Yorker, Wired, GQ, Vanity Fair, and Bon Appétit — for AI training and integration into ChatGPT. The partnership gave OpenAI access to decades of premium magazine content across fashion, culture, technology, and lifestyle.

Implications

Media/legal thread. Condé Nast is one of the most significant media licensing deals by brand breadth: The New Yorker alone represents decades of culturally significant literary and journalism content, while Wired provides technology journalism and Vogue covers fashion and culture. The portfolio diversity provides rich domain coverage across multiple fields. The deal also includes The New Yorker, which has historically been protective of its archive and editorial standards — its participation signals that the licensing market has matured to the point where even quality-conscious publications see participation as preferable to exclusion. The Wired partnership is particularly relevant for AI-in-tech coverage, which OpenAI would want represented in model training.